The first boutique hotel designed by the architect Philippe Starck. Located in the heart of Venice, the venue hosts Palazzina -The Restaurant and Palazzina -The Club, a unique Italian Krug Lounge.
Velvet Media suggested a social media activity leveraging on three different areas:
Increase the notoriety of the brand and strengthen Palazzina’s identity by creating and publishing a rich weekly editorial plan:
Position Palazzina as a luxury design brand within target markets by publishing different types of posts and defining a distinctive tone of voice and style, the brand key messages:
Create events not to be missed and secure visibility through targeted sponsored campaigns and live reposting.
Additionally, we supported the client by: